Social Responsibility and Ethics, Strategic Management

🌟 Johnson & Johnson Credo: A Commitment to Responsibility 🌍

The Johnson & Johnson Credo outlines the company’s values and responsibilities to its stakeholders, highlighting its commitment to quality, ethics, and community well-being.


Responsibilities to Stakeholders

1. Customers 🏥👨‍⚕️

  • Primary Responsibility: To doctors, nurses, patients, and families who use their products and services.
  • Key Commitments:
    • Deliver high-quality products.
    • Maintain reasonable prices by striving to reduce costs.
    • Ensure prompt and accurate service of customer orders.
    • Support suppliers and distributors to earn a fair profit.

2. Employees 👩‍💼👨‍🔧

  • Core Values: Respect for individuals, dignity, and merit.
  • Key Commitments:
    • Provide job security and fair compensation.
    • Maintain safe, clean, and orderly working conditions.
    • Support employees in fulfilling their family responsibilities.
    • Foster an environment of equal opportunity for development and advancement.
    • Ensure management is just and ethical.

3. Communities 🏙️🌱

  • Global Citizenship: Responsible to local and global communities.
  • Key Commitments:
    • Support charities and civic improvements.
    • Advocate for better health and education.
    • Pay a fair share of taxes.
    • Protect the environment and natural resources.

4. Stockholders 📈💼

  • Final Responsibility: To ensure business profitability and growth.
  • Key Commitments:
    • Innovate through research and development.
    • Invest in new equipment, facilities, and products.
    • Create reserves for adverse times.
    • Deliver a fair return to stockholders by adhering to these principles.

Summary

Johnson & Johnson’s Credo is a timeless framework that prioritizes quality, fairness, and sustainability. By addressing the needs of customers, employees, communities, and stockholders, the company builds trust and achieves a balanced approach to business success and societal impact. 🌟

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